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De Hipperzweter

Amsterdam
May 1963-?
? issues

De Hipperzweter - Orgaan voor toegepaste verborgen verleiding (The Hipperzweter - Publication for applied hidden persuasion); According to Robert Jasper Grootveld, the word Hipperzweter was deduced from Hidden Persuader a term he got from Bart Huges, who in turn got it from an American book published in 1957 "The hidden persuaders", by Vance Packard about modern advertisement techniques and the temptations of the consumption society

Editor and contributor: Robert Jasper Grootveld
Each issue, hectographed in a very limited number, consists of one page

The pamphlets displayed here, which do not carry the name "Hipperzweter", are included because they are very similar to ones that do carry the name

 

Warning .... teer; Het Marihoe departement (Warning .. tar; The Marihu department)

Content not very clear as the text is hardly readable

May 11, 1963
Hectographed
One-sided
27.4 x 21.4 cm

Waarom kijkt u zo somber (Why are you looking so sad)

On drugs available at the pharmacist

1963 (?)
Hectographed
One-sided
32.8 x 21.5 cm

Het ingrijpen van de Justitie in het VeldhoenrotaprentenplanF3 (The intervention of the Justice department in the Veldhoen rotaprint plan F3)

Call for a meeting to discuss the confiscation of erotic rotaprints made by Aat Veldhoen; These prints were sold at the Spui square in Amsterdam by Robert Jasper Grootveld and Aat Veldhoen

July 1963 (?)
Hectographed
One-sided
27.5 x 21.5 cm

Vaderdag & het Rokertje (Father's day and the cigaret)

 

Only buy your smoking goods for father's day at the trustworthy smoke shop

May 1963
Hectographed
One-sided
33.9 x 21.5 cm

Ook nog aan de sigaaret? (Still smooking?)

May 1964
Hectographed
One-sided
27.4 x 21.5 cm

Herhaald verzoek aan de pers om te komen tot een weigering van alle rookadvertenties (Repeated request to the press to come to a ban of all smoking adveritsements)

May 1964
Hectographed
One-sided
27.1 x 21.1 cm

De eeredienst aan de verslaafde konsument van morgen (Worship to tomorrow's addicted consumer)

Happening by Yoshio Nakajima

1965
Hectographed
One-sided
32.9 x 21.4 cm

For peace in Vietnam Jasper Grootveld (Provo) and Simon Vinkenoog (author) will compete in a run from American Traveler Cheques at Damrak to Hilton Hotel at Minervalaan on January 7, 1967

See also: Pamphlet Vietnam January 7, 1967

January 6, 1967
Hectographed
One-sided
33.0 x 21.4 cm

hipperzweter